How to Do a Feasibility Analysis for a Restaurant Business
Feasibility ร้านอาหาร
A practical guide to feasibility analysis for restaurant owners — no accounting background required.
Designed specifically for food businesses.

Feasibility Analysis

Understand your break-even point, plan realistic sales targets, and evaluate investment viability through a financial feasibility analysis.

(Click the button below to watch)

The Bistodio Approach

  • Analyze using your own menu
    No generic averages — because every restaurant has different real costs.
  • Clearly categorize expenses
    Rent, labor, equipment, marketing, taxes.
  • Calculate daily sales targets
    How many dishes must you sell to reach the break-even point?
  • Extend into marketing planning
    Design effective upsell and cross-sell strategies.
  • Control unnecessary expenses
    Identify where costs can be reduced to improve profitability.
  • Evaluate investment viability
    If the numbers don’t work but you still want to proceed, determine what must be adjusted for the business to survive.

Note: All examples shown use hypothetical data for demonstration purposes only.

What Is a Feasibility Study?

A Feasibility Study is a business analysis that evaluates
“How likely is your restaurant to succeed?”
It focuses on identifying the break-even point, planning sales targets, and assessing whether the investment is financially worthwhile.

You don’t need advanced accounting or finance knowledge to conduct a feasibility study.
As long as you understand what needs to be calculated, you can plan your business with confidence.

Why Restaurants Should Do a Feasibility Analysis Now

In today’s challenging business environment, knowing in advance:
– how many dishes you need to sell per day
– how many staff you should hire
– how to plan for expenses such as electricity, equipment, marketing, and taxes
allows you to plan more effectively and significantly reduce the risk of losses.

Key Insights Restaurants Shouldn’t Ignore

  • Design your restaurant to match the location and demand
  • Hidden costs such as signage tax, design fees, and accounting systems must always be included
  • Strong sales do not guarantee profit if costs are not properly controlled

Conclusion

A Feasibility Study isn’t only for new businesses.
It’s a powerful tool for existing restaurants to review performance, reassess direction, and plan for the future, ensuring sustainable growth and long-term success.

Start with a cost calculation template that helps you analyze costs, run feasibility studies, and build standard recipes and SOPs—all in one system.

Formula for Retrieving the Selling Price

For Thai Version
For English Version

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